Everyone in Internet market is looking for “The next Big Thing”. Next Google, next Facebook, next Black Swan. Someday i started gathering different posts and links in my Evernote. But now, I realize that without discussion and analysis this information is worthless. So, I want to share, discuss and try to draw a conclusion.
Today I spotted an eye catching tweet from Tim Ferris: “@tferris Is the next big tech cycle the “hypernet”? rogerandmike.com If not, what do you think it is?” which led me to interesting blog post. I highly recommend to take a look at it. Roger and Mike seems to be a gold prospectors at tech industry. They analyze tech industry cycles and came up with interesting Tech Wave model. That describes “PC revolution, client/server, the Internet, and social networking” [1]
Now, after that blog post, watch George Colony’s “Three Social Thunderstorms” speech, at LeWeb 2011 (Paris) http://www.youtube.com/watch?v=BiYNs5uPPEE&feature=player_embedded Colony is from Forrester Research, Inc. (Nasdaq: FORR) is an independent technology and market research company. They have also analyzed the tech cycles and realize that the new cycle is coming up in the closest future.
Both, Roger McNamee and George Coloy, states that the Web, as HTML4 form, is coming to the end. Moreover Social Networks, the last big tech wave based on WWW infrastructure, is going down. So, what is next?
Well, Colony calls the next thing - “Internet+app” [2] and Roger and Mike call it “Hypernet+Hyperweb”. What does that essentially means - Internet is still there as Network Infrastructure but enhanced with WiFi and Mobile (that’s Hypernet), but the Web will migrate to mobile devices as the apps (that’s Hypernet). Not only smart phones and tablets but, for example, Driverless cars. As Roger and Mike says: “new user experiences that involve billions of nodes and millions of clouds”.
Saying that, let’s think who is now stepping into this new era of Internet?
Foursquare? - how often do you use foursquare.com?
Evernote? - Do ever open their web site?
Dropbox? - well may be from time to time I use dropbox.com. Anyway, mostly those tree lives as an app on my gadgets.
any other examples?
Second thing to mention that both author states: yes, Social Network industry is saturated and developed enough, so new players will either build something upon exciting platforms (Facebook, Twitter, LinkedIn) or lose. That is true for “time wasting socials”. But for new apps that are “more efficient, faster, easier to use” and have a higher “Value per Time” equation there are big opportunities to grow.
But what are those Efficient social apps? Can you name one or two?
[1] http://rogerandmike.com/post/14629058018/technology-waves-and-the-hypernet#notes
[2] http://www.youtube.com/watch?v=BiYNs5uPPEE&feature=player_embedded